Plans that grow with you
Start free — no card required. Every paid tool spends credits, so you only pay for what actually costs us money. Free tools stay free on every plan.
Free
For trying things out
free forever
Start free- 50 credits / month
- All free tools, unlimited
- Full site audits & PageSpeed
Starter
For solo site owners
billed monthly
Choose Starter- Everything in Free
- 150 credits / month
- WordPress one-click remediation
- Rank tracking & backlinks
Pro
For marketers & consultants
billed monthly
Choose Pro- Everything in Starter
- 600 credits / month
- AI Citation Tracker
- White-label PDF client reports
- WordPress one-click remediation
- Higher report depth & AI visibility
Agency
For agencies & teams
billed monthly
Choose Agency- Everything in Pro
- 2,500 credits / month
- AI Citation Tracker
- Client management & seats
- White-label PDF client reports
- WordPress one-click remediation
- Highest volume & priority support
How many credits do you need?
Estimate your monthly usage and we'll recommend the right plan.
Roughly how many of each per month?
Domain Overview reports
Full report (incl. AI card) · 12 credits each
Rank-tracking checks
Per keyword batch · 1 credit each
Backlink audits
Per domain · 4 credits each
Keyword volume lookups
Live search volume · 4 credits each
Competitor comparisons
Deep head-to-head · 12 credits each
Local / Google Maps checks
Map-pack rankings · 1 credit each
AI Visibility checks
Brand mentions in AI · 6 credits each
AI Citation Tracker runs
Most in-depth AI check · 26 credits each
Estimated monthly usage
396 credits / mo
Pro
$29/mo · 600 credits included
Estimate only. Free tools never use credits.
Compare every plan
| Features | Free | Starter | Pro | Agency |
|---|---|---|---|---|
| Monthly price | Free | $9/mo | $29/mo | $79/mo |
| Monthly credits | 50 | 150 | 600 | 2,500 |
| WordPress one-click remediation | ||||
| White-label PDF client reports | ||||
| AI Citation Tracker | ||||
| Client management | ||||
| Keyword rows per report | 100 | 300 | 1,000 | 1,000 |
| Backlink rows | 100 | 300 | 1,000 | 1,000 |
| Referring domains | 100 | 300 | 1,000 | 1,000 |
| Competitors tracked | 50 | 100 | 300 | 300 |
| Start free | Choose | Choose | Choose |
Need more? Top up any time
100
credits
$5
500
credits
$20
2,000
credits
$70
Pricing FAQ
What is a credit?
A credit is spent when you run a paid tool that costs us money — a Domain Overview, a rank check, a backlink audit, an AI visibility run. Free tools (site audit, PageSpeed, keyword ideas, schema/robots generators and more) never use credits.
Do credits roll over?
Your plan grants a fresh batch of credits every month. Unused monthly credits don't roll over, but one-time top-up packs never expire.
Can I change plans later?
Yes — upgrade, downgrade or cancel any time from your billing settings. Upgrades take effect immediately.
Is there really a free plan?
Yes. The Free plan is free forever and includes 50 credits a month plus unlimited use of all our free tools.