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Practical SEO and AI-search tactics from the people building SEO Roger — technical audits, content strategy, and how to win in the age of answer engines.
Showing results for “2026”
Core Web Vitals in 2026: What Actually Moves Rankings Now
INP has fully replaced FID, and the thresholds are stricter than most teams realize. Here's how to hit them page by page.
Getting Cited by ChatGPT: A Practical Playbook for 2026
ChatGPT with browsing and search cites sources every day. Here's how to structure your site so it becomes one of them.
The On-Page SEO Optimization Checklist for 2026
A practical, field-tested on-page checklist covering titles, headings, internal links, media, and the structural signals that help both Google and AI engines understand your page.
Toxic Links and Disavow in 2026: What Still Matters
Google ignores most spam automatically now, so when does the disavow tool still matter? A clear-eyed guide to identifying genuinely harmful links and acting only when you should.
Google Business Profile Optimization: The Complete 2026 Playbook
Your Google Business Profile is often the first impression a local customer gets. Here is how to fully optimize every field to win visibility, clicks, and calls.
FAQ and Schema Markup for Answer Engines: Still Worth It?
Structured FAQ content and schema markup shape how answer engines read your pages. Here's what still works in 2026 and what to skip.
AI Visibility vs Traditional Rankings: What to Optimize First
Rankings and AI citations overlap but aren't the same. Here's how to think about both, and where to spend your effort in 2026.
10 AI Search Trends That Will Define 2026
From answer-first SERPs to citation economics, here are the AI-search shifts every marketer should plan around this year.